INFLUENCER MARKETING

WHAT IS INFLUENCER MARKETING?

Influencer marketing is a marketing tool designed to leverage the power of personal connection to grow your business. Brands utilize “influencers,” or individuals with a large following and authority in niche industries, to reach and build relationships with highly targeted audiences via engaging content. Whether influencers reach consumers through photos, videos, vlogs, or blogs, influencer marketing is a proven method of communicating your brand story in an authentic way.

Consumers are using notable blogs and powerful social media platforms, like Instagram and YouTube, to inform their purchasing decisions, seeking brands who provide quality user experiences, foster genuine relationships, and whose brand story aligns with personal sentiments.

Influencers have the power to promote such brand affinity and create authentic content to niche segments, ultimately driving traffic and sales. A rapidly growing marketing strategy, influencer marketing allows you to reach your target consumers on the channels that matter most to them through a voice that matters most to them.

HOW CAN TORTUGA HELP?

Tortuga develops and executes influencer marketing strategies that help you engage and connect with your target audience. Our services include influencer identification, contract and rate negotiation, relationship management, campaign management, content development, experiential events and more!

FOR BUSINESSES

Finding an influencer that fits your brand isn’t always easy. We take out the guesswork and connect brands with relevant local influencers in our network. We stay up-to-date with all the latest social media trends, best practices, and marketing strategies. We make sure that you get the absolute most out of your collaboration with influencers. We manage influencer relationships and campaigns for you, saving you time and money, so you can go back to doing what you do best – running your business.

FOR INFLUENCERS

Social media influencers are changing the way companies advertise their products. Individuals with 3,000+ followers can begin working with a variety of local businesses who want to show off their products. With a large following and a credible voice to your audience, deciding to become a influencer can greatly benefit you and monetize your already fabulous content. Our goal at Tortuga is to help you make connections, and match you with a brand that fits the lifestyle of you and your followers.

THE TORTUGA DIFFERENCE

Here are some examples of influencer marketing campaigns we’ve created for our happy clients!

EXAMPLE #1

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EXAMPLE #2

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EXAMPLE #3

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frenchies modern nail care
vr business brokers of the triangle
dr joe wilson shoulder specialist
osteostrong of the nc triangle

INTERESTED? LET'S TALK

Interested in learning more about how Tortuga can help your business with influencer marketing?
Just fill out the form below and we’ll reach out to you ASAP!